Author: Dailyusastory

Forecasts for artificial intelligence’s impact range from a better society to mass layoffs or worse. Here are 10 respected books to help grasp AI’s promise and pitfalls for business and beyond. Eight titles are new in 2024, while two are industry classics. Books to Grasp AI Brave New Words: How AI Will Revolutionize Education (and Why That’s a Good Thing) by Salman Khan Brave New Words Khan Academy’s founder argues that AI technologies can transform education by creating customizable learning tools. He explores its implications for teachers, parents, students, and society.   Co-Intelligence: Living and Working with AI by Ethan Mollick…

One statistic that all business owners should know is that 40% of shoppers admit to spending more than they budgeted. What that means to you as an online retailer is that you need to find a way to make sure you are presenting shoppers with options to buy things in the digital checkout line. Think about it from a brick and mortar perspective. How many times have you been waiting in line to check out at a clothing/grocery/beauty supply store and picked up a pair of sunglasses/candy bar/lip gloss to throw into your cart at the last minute? I’m sure…

Every day it seems like technology gets a little bit slicker. Interfaces are streamlined, graphics are boosted, functionalities are enhanced, and new integrations are created so that all of your technology and devices can play nice and function together.The same is true in the ecommerce world. (We haven’t just been sitting on our hands once we release a product!) You’ve no doubt noticed that some of your favorite retailers’ and merchants’ websites have changed and improved over time as technology has become more sophisticated.In a broad sense, for ecommerce, this is because we’ve been able to break apart the systems and technologies that make online shopping possible — from websites and servers to software and graphical interfaces. Rather than function like a single chain in which all of the links are required for the chain…

Whether you’ve just launched your business or have been in the game for years, figuring out shipping can be one of the biggest headaches. There’s no one-size-fits-all shipping strategy, but a flat rate can be a game-changer when offering a better checkout experience and encouraging repeat business.  Customers today are looking for fast, affordable shipping options that manage their expectations and provide flexibility. That’s where flat rates come in. By offering predictable, transparent shipping costs, you can give your customers the confidence they need to hit the Buy button. From managing early price expectations, communicating delivery speeds, and offering affordable…

You might have heard that email marketing helps you sell more, converts like crazy, and has the best ROI of any marketing channel.  These are all true statements, but you’d be forgiven for thinking email is always about selling, selling, selling. Email marketing is a powerhouse sales channel, but it’’s not only about making the sale; it’’s also about nurturing the connection. Your brand-new customers are primed and ready to become raving fans, and you can use email to help get them there faster. Those first few interactions after purchase are crucial for setting the tone and creating a lasting…

Building a new website can be both exciting and challenging. Whether it’s designing the perfect layout or creating engaging content, there’s lots to do. It’s also important to ensure a secure and reliable browsing experience, with easy navigation and safe ecommerce features. The good news is that a variety of affordable, accessible website builders are available—many designed for specific needs. Whether you want to sell products, publish writing, promote a business, or showcase your portfolio, there’s a web builder to help you achieve your goals. 9 best website builders Shopify: Best for ecommerce websites WordPress: Best for blog websites Wix:…

Estimated read time: 2 minutes, 29 seconds We are thrilled to announce the expansion of our Apple Pay capabilities, available now to your buyers using FastSpring for purchases on your website or web shop on Safari, Chrome for iOS, and Mac. Tailor-made for businesses selling in-game currencies or in-app items or subscriptions within the Apple ecosystem, this update from FastSpring allows you to offer a seamless, fast, and secure payment option to your customers, enhancing the overall shopping experience and driving more sales through decreased purchase friction and expanded revenue channels. Unlock Additional Revenue Channels One of the significant benefits…

Online stores use email marketing as one of the most effective and direct channels to reach their audience. The best way to do that is to dispatch regular and helpful email content. As an eCommerce business owner, though, your newsletters will compete with dozens of email promotions.  How will you win the fight and get your audience’s attention? We’re here to guide you through designing effective eCommerce newsletters. But we’re all about putting theory into practice, too, so we’ll also share the best newsletters from popular retailers doing it right. Types of emails in the retail world There’s a wide…

Bill D’Alessandro is a 14-year ecommerce owner. Natural Dog Company, an omnichannel seller of canine health products, is his eighth brand. “My niche is acquisition entrepreneurship,” he told me. “I’ll buy a small brand, grow it, improve it, and eventually sell it.” Along the way, he’s learned lessons such as focus, industry selection, and product pricing. He and I recently discussed those experiences and more. The entire audio of our conversation is embedded below. The transcript is edited for length and clarity. Eric Bandholz: Tell our listeners what you’re doing. Bill D’Alessandro: I am the CEO of Natural Dog Company.…

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