Author: Dailyusastory

Google releases updates to its search algorithm seemingly nonstop. Each release typically lowers organic rankings for many sites. Hence keeping an eye on those updates and their impact is essential for evolving optimization strategies. Here are four tools to track the releases and their effect. Google Search Status Dashboard Google Search Status Dashboard Google provides algorithm updates and error fixes through its Search Status Dashboard. This is the only reliable way to confirm when an update has started and ended. It is also helpful for determining if search fluctuations are due to non-algorithm incidents such as crawling and indexing glitches.…

This week’s list of new products for ecommerce and omnichannel merchants includes generative AI, chatbots, digital payments, social commerce, subscriptions, media networks, and cryptocurrencies. Got an ecommerce product release? Email releases@practicalecommerce.com. New Tools for Merchants: June 17 Intuit Mailchimp previews AI-powered revenue intelligence system. Intuit has previewed its new revenue intelligence technology, a system of always-on predictive and generative AI models for marketers. The company’s Mailchimp platform will utilize revenue intelligence to deploy Intuit’s data through AI technology to benchmark customers’ marketing against industry-specific financial inputs from Intuit QuickBooks and marketing performance data points. It will recommend the right time to…

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One of the most effective ways to market your store is the “Buy One Get One Free” deal. These are your slick, versatile sales boosters to charm customers and boost sales.BOGO promotions are popular with both customers and sellers for a reason. Customers benefit from exceptional value for their money, while sellers gain a compelling incentive to drive purchases.In this blog post, we will discuss what makes a successful “Buy One Get One Free” offer and whether it will work for your business. We will also break down different types of BOGO promotions that you can use to increase sales in your online store.What Does BOGO Sale Mean?BOGO (or BOGOF) stands for “Buy One Get One Free.” It’s a type of sales promotion in which customers get…

Here’s a list of best Customer Experience Newsletters to follow online. How we’ve decided which newsletters to include: Information quality & Value Focus on Retail Marketing & CxP Frequency of information Must subscribe CX Blogs in 2024 vibetrace.com/blog Vibetrace is a Customer Experience Platform, dedicated for Retail business. customerthink.com/category/blog CustomerThink is an aggregator of information for customer-centric businesses. peoplemetrics.com/blog CX blog written by people who are experts in Customer Experience customergauge.com/blog Hot topics for customer-centric info: NPS, retention, voice of customer hyken.com/blog CX resource for leaders to keep up with the latest news in CX blogs.oracle.com/cx/ No need to introduce…

Forecasts for artificial intelligence’s impact range from a better society to mass layoffs or worse. Here are 10 respected books to help grasp AI’s promise and pitfalls for business and beyond. Eight titles are new in 2024, while two are industry classics. Books to Grasp AI Brave New Words: How AI Will Revolutionize Education (and Why That’s a Good Thing) by Salman Khan Brave New Words Khan Academy’s founder argues that AI technologies can transform education by creating customizable learning tools. He explores its implications for teachers, parents, students, and society.   Co-Intelligence: Living and Working with AI by Ethan Mollick…

One statistic that all business owners should know is that 40% of shoppers admit to spending more than they budgeted. What that means to you as an online retailer is that you need to find a way to make sure you are presenting shoppers with options to buy things in the digital checkout line. Think about it from a brick and mortar perspective. How many times have you been waiting in line to check out at a clothing/grocery/beauty supply store and picked up a pair of sunglasses/candy bar/lip gloss to throw into your cart at the last minute? I’m sure…

Every day it seems like technology gets a little bit slicker. Interfaces are streamlined, graphics are boosted, functionalities are enhanced, and new integrations are created so that all of your technology and devices can play nice and function together.The same is true in the ecommerce world. (We haven’t just been sitting on our hands once we release a product!) You’ve no doubt noticed that some of your favorite retailers’ and merchants’ websites have changed and improved over time as technology has become more sophisticated.In a broad sense, for ecommerce, this is because we’ve been able to break apart the systems and technologies that make online shopping possible — from websites and servers to software and graphical interfaces. Rather than function like a single chain in which all of the links are required for the chain…

Whether you’ve just launched your business or have been in the game for years, figuring out shipping can be one of the biggest headaches. There’s no one-size-fits-all shipping strategy, but a flat rate can be a game-changer when offering a better checkout experience and encouraging repeat business.  Customers today are looking for fast, affordable shipping options that manage their expectations and provide flexibility. That’s where flat rates come in. By offering predictable, transparent shipping costs, you can give your customers the confidence they need to hit the Buy button. From managing early price expectations, communicating delivery speeds, and offering affordable…

You might have heard that email marketing helps you sell more, converts like crazy, and has the best ROI of any marketing channel.  These are all true statements, but you’d be forgiven for thinking email is always about selling, selling, selling. Email marketing is a powerhouse sales channel, but it’’s not only about making the sale; it’’s also about nurturing the connection. Your brand-new customers are primed and ready to become raving fans, and you can use email to help get them there faster. Those first few interactions after purchase are crucial for setting the tone and creating a lasting…