Author: Dailyusastory

Brad Feld is a veteran tech entrepreneur, early-stage investor, and co-founder of Techstars, a venture fund and startup accelerator. He’s also a prolific author. I asked him how writing helps shape his ideas and what prompted his latest book, “Give First,” which focuses on the value of mentorship. Jean Gazis: What’s the origin of “Give First“? Brad Feld: The idea has been rattling around in my head for over a decade. Back in 2012, when I was writing “Startup Communities,” I realized one of the secrets to the success of Boulder, Colorado, was a philosophy I called “give before you…

Nate Lagos is vice president of marketing for Original Grain, a direct-to-consumer watch maker. He relies on Facebook advertising, but not for immediate customer acquisition. “Platforms such as Facebook are megaphones, not salespeople,” he says. In our recent conversation, Nate shared his marketing origins, advertising tactics, influencer management, and more. Our entire audio conversation is embedded below. The transcript is edited for length and clarity. Eric Bandholz: Give us a quick rundown of who you are and what you do. Nate Lagos: I’m the vice president of marketing at Original Grain, a watch company that blends wood and steel to…

Every week we publish a handpicked list of new products and services from vendors to ecommerce merchants. This installment includes updates on affiliate marketing, AI agents, marketplace platforms, ad networks, WordPress features, and recurring payments. Got an ecommerce product release? Email releases@practicalecommerce.com. New Tools for Merchants Amazon debuts AWS Marketplace category to simplify AI agent adoption. Amazon Web Services has unveiled “AI Agents and Tools” in AWS Marketplace, which allows customers to discover, buy, deploy, and manage AI tools from leading providers. According to Amazon, customers using AI Agents and Tools gain access to ready-to-integrate solutions for developing AI strategies…

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Amazon’s Prime Day 2025 event set a new benchmark outside of the popular marketplace. Amazon was humming during the July 8-11 Prime Day sale. The company reported record revenue, and according to Adobe Analytics, Prime Day is now an ecommerce industry-wide sales initiative akin to Black Friday and Cyber Monday. Not Just Amazon U.S. online retailers generated at least $24.1 billion in sales during this year’s Prime Day period, up 30% from 2024, again according to Adobe, which tracked more than 1 trillion visits to merchant websites and 100 million SKUs — all outside of Amazon. Adobe also reported that,…

The United States Postal Service released new postage and shipping rates this month, increasing costs for popular services such as Priority Mail by up to 51%. The USPS announced the increases in April 2025 to help achieve financial stability, meet regulatory requirements, and cover the transportation cost of packages. New USPS rates help achieve financial stability. Rate Changes The average increase for Priority Mail is 6.3%, but shipping software maker Pirate Ship noted that for some Zone 4-6 shipments, the increase was much higher, i.e., 51%. The cost of USPS Flat Rate boxes rose by 3%, 11%, and 7% for…

The search engine industry is changing quickly, upended by AI platforms that have altered queries and informational journeys. Consumers increasingly type extended prompts into AI platforms versus single keywords or phrases in traditional search engines. Prompts are much longer and are often voice-activated with follow-up questions. Moreover, prompts are typically much more descriptive and thus harder to predict. Nonetheless, knowing shoppers’ prompts is essential for understanding their needs. Unfortunately, third-party “question” tools are typically keyword-driven, unsuited for prompts. Prompt analytics tools New prompt-analysis tools are coming. For example, Similarweb’s new “AI Traffic Intelligence” reveals the prompts driving traffic to any…

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This year I’ve sprinkled occasional “Ecommerce Conversations” episodes with real-life master classes from Beardbrand, my company. To date I’ve addressed hiring, branding, profit-building, priority-setting, and exiting. For this installment, I’ll share Beardbrand’s experience of losing nearly $1 million across 2023 and 2024. I’ll recap how we managed to survive our worst years in business while remaining 100% bootstrapped. It got bad. Our cash levels dropped to where they were in year one, 2014. We were hemorrhaging money. But we’re still here — still building and still learning. We made it through without outside funding. Here’s what the future holds for Beardbrand. My…

Today’s shoppers buy from a store’s website, marketplaces, and a half dozen social media networks. And every point of sale requires product information. For small businesses, ecommerce platforms are typically the primary source of product data. Larger retailers, manufacturers, and brands have long trusted product information management (PIM) software to be “the single point of truth” for data such as descriptions, specifications, and photography. PIM Use PIM software remains the best solution for businesses with thousands of SKUs in multiple channels and languages or dozens of product feeds. What has changed, according to Martin Balaam, the CEO and founder of…