Author: Dailyusastory

Have you decided to choose the Magento platform for your new store and are looking for the best Magento themes that will make your site stand out from other ecommerce merchants? Then this article is for you. This comprehensive guide aims to help you navigate the vast array of Magento themes available in 2024, providing practical insights and industry-focused recommendations. You’ll discover how different themes can enhance your website’s aesthetics, usability, and overall functionality, ultimately driving higher sales and customer satisfaction. By the end of this guide, you’ll be equipped with the knowledge to select a theme that perfectly aligns…

You just bought a new smartwatch after weeks of obsessive research. You compared competitors, read reviews, hunted for deals, and finally pulled the trigger. But a few days later, you get an ad for the same watch you just purchased. You’re annoyed: Why am I being marketed something I already own? Now imagine that instead of being served ads shortly after purchasing the watch, you get a personalized email sequence with video tutorials on your new watch’s features. One email includes newly released watch straps, one of which you buy. In the first scenario, the company uses a catch-all marketing…

Using relevant, targeted Instagram hashtags helps the Instagram algorithm work for you. When you effectively categorize your content, Instagram can more easily put it in front of the right audiences. It’s no secret that the right hashtags can supercharge your Instagram marketing efforts. But what makes a hashtag “right” for your brand? And how many should you include? This article provides a list of trending Instagram hashtags for 2024 and offers tips on selecting the right, most effective hashtags for your posts. Whether you’re looking to promote your brand or to learn how to make money on Instagram, these tactics…

As an ecommerce business owner, you may be familiar with the never-ending stream of customer inquiries asking, “Where is my order?” Even with a large customer service team, the response process can be both time-consuming and expensive for online stores. Integrating a package tracker into your online store gives customers real-time updates on their order’s whereabouts and estimated delivery time. It also offers insights into the best carriers for different regions and can obscure the origins of dropshipped items. The best package tracking app for your business depends on your budget and required features. Here are the most popular ecommerce…

As a consumer, it’s easy to take barcodes for granted. In-store shoppers can bring an item to a register, and a cashier can effortlessly scan the barcode image on the product packaging. As a seller, you’re in charge of making that effortless scan possible. Your business controls how your barcode images are generated, how these codes appear on packaging, and how the symbology on these labels corresponds with specific data such as price. For businesses of the past, generating barcodes may have been a chore, but with the help of modern barcode generator apps, it’s now quick, easy, and convenient.…

A wave of new productivity tools has launched. Most leverage recent advances in AI to get things done and supercharge a business. Here is a list of new productivity tools for small and mid-sized businesses. Nearly all of these tools have a free plan to get started. There are tools for email marketing, audience research, project and team management, AI assistants, voice-powered dictation, and video production. New Productivity Tools Wispr Flow is a voice-powered dictation tool with real-time auto-edits, tone matching, and support for over 100 languages. Free up to 2,000 words per week. Premium plans start at $12 per…

Performance fluctuations in Google Ads occur for various reasons. The causes are often challenging to pinpoint, but automated rules can help. Google Ads automated rules send notices or implement changes based on predetermined criteria. For example, an advertiser could set a rule to schedule a campaign or receive an email when a keyword has 75 clicks and zero conversions. Automated rules are similar to scripts but more turn-key. Scripts are more dynamic and comprehensive than rules, such as alerting when an ad group doesn’t have a responsive search ad. To set up an automated rule, navigate to the left navigation…

In November 2024, ecommerce marketers will have no shortage of topics for articles, videos, and podcasts. Examples include holiday shopping, Macy’s Thanksgiving Day Parade, Daylight Savings Time, military families, and winter previews. Done right, content marketing attracts, engages, and retains customers. But finding topics for that content can be challenging. Here are five content ideas your company can use in November 2024. Holiday Shopping Guides Marketers can encourage early shopping with guides. In 2024, just 27 days separate Thanksgiving from Christmas. This relatively short shopping season has some retailers starting early with holiday sales. Initial marketing campaigns could include guides…

As a small business owner, you work hard to attract customers and motivate purchase behavior. Once your customer is ready to check out, you need to seal the deal by offering a seamless checkout experience. This requires having a simple, flawless payment system that meets your customers’ expectations and preferences.  Whether you do most of your sales via cash, credit cards, or mobile wallets, you’ll need a payment solution to handle the actual financial transactions that power each sale. Here’s an overview of payment solutions, plus guidance for finding the right one for your business. What is a payment solution?…

Instagram Stories boasts over 500 million daily active users who are tapping, viewing, and interacting with Stories of the people they follow (and likely Stories ads as well). That’s a good half a billion people who could potentially see your Story or Story ad. In addition, 58% of Instagram users say they become interested in a brand or product after seeing it featured in an Instagram Story. This means you can increase your brand awareness, followers, and customers all by using Instagram Stories regularly. Throughout this article, we’re going to dive deeper into what Instagram Stories are and how you…