Author: Dailyusastory

Businesses have ever-increasing ways to accept payments. Options include traditional processors (FIS, Worldpay), payment facilitators (Stripe, Square), payment gateways (Payoneer, 2Checkout), and marketplaces (Etsy, eBay), all offering fast approvals and frictionless onboarding. Once their merchant accounts are approved and funds are flowing, businesses typically focus on other priorities and think of payment processing only when something breaks. I spoke recently with industry pros who shared advice on preventing those breaks, citing four common pitfalls. Misclassified Categories Experts advised merchants not to think of account openings as one-and-done events but rather as fluid agreements with processors that adapt as markets fluctuate…

Our Lavender and Sandalwood Essential Oil Pack is the perfect solution for those seeking natural relaxation and aromatherapy benefits. These oils are 100% pure, chemical-free, and therapeutic grade, ensuring the highest quality and effectiveness. Made with the finest natural ingredients, they are ideal for use in diffusers, baths, and direct skin application. The therapeutic-grade quality guarantees superior health benefits, making them perfect for stress relief, sleep enhancement, and skincare routines. Each bottle is 15ML and comes with a convenient dropper for easy and precise use. Suitable for all ages, our essential oils are free from…

Ecommerce marketers have long dreamed of delivering the perfect marketing message to a specific shopper at the ideal time to close a sale. Even 20 years ago, marketers could set up “business rules” — if this, then that — or divide shoppers into segments to deliver custom messages or recommendations. What’s changed is the emergence of generative artificial intelligence, which has dramatically expanded personalization by automating and scaling labor-intensive or impractical tasks. Hyper-Personalization Combine generative AI with heaps of real-time data and a delivery mechanism — email, text, chat — and you get hyper-personalization. A marketing team can now develop…

Discover the power of nature with OKAVI Essential Oils! Each bottle is made from high-quality plants, giving you pure and natural oils without any added chemicals. Perfect for aromatherapy, skincare, hair care, and even cleaning your home, these oils are versatile and easy to use. Just add a few drops to your diffuser, bath, or favorite lotion to enjoy the soothing scents of lavender or the refreshing aroma of peppermint. Our essential oils are natural and therapeutic grade, Plus, they come in eco-friendly packaging, so they’re good for the planet too. Elevate your wellness routine…

OKAVI Tea Tree Essential Oil and Lemongrass Essential Oil Pack is the perfect solution for those seeking natural relaxation and aromatherapy benefits. This combo pack of 15 ML Each bottle is made from high-quality plants, giving natural oils without any added chemicals. Perfect for aromatherapy, skincare, hair care, and even cleaning your home, these oils are versatile and easy to use. Tea Tree Essential Oil is a popular choice in skincare due to its natural properties that promote a clear, healthy complexion. Lemongrass essential oil is known for its ability to cleanse and purify the…

Hope may fuel dreams, but it’s not a strategy. When it comes to marketing, many entrepreneurs take the spray-and-pray approach—trying everything and hoping something works.  “I wouldn’t bet on hope,” says Brad Charron, the CEO of Aloha, who helped turn the struggling company into a thriving business. “I’m betting on experience, smarts, rigor, and trying to do the best thing.” To make effective, informed decisions, you need data—even if you’re not running a $100 million business like Aloha (yet). Here are the best web analytics tools to leverage data and scale your business. What are web analytics tools? Web analytics…

What do YouTube, Google Maps, X, Spotify, and OpenWeatherMap have in common? You can embed their content outside their native habitats. This is possible thanks to application programming interfaces (APIs). APIs are, effectively, the means of communication between two types of software—your website, for instance, and that Spotify playlist you want to embed. They provide wide public access to digital tools. However, much like a building with restricted access, you must limit to whom you grant permission to avoid misuse. That’s where API keys come in. What is an API key? An API key is a unique identifier that can…

Successful businesses make it easy for customers to find them. For your ecommerce business, that means paying close attention to how audiences engage with the internet and studying trends that impact the way people search online. One trend in search behavior: the rise of voice search. By implementing a few voice search optimization techniques, you can optimize your content for the search landscape of the future. Learn more about how to make your website more easily searchable with voice search optimization. What is voice search optimization? Voice search optimization is the process of improving your site’s performance for search queries…

More and more businesses are seeing the value of video. In 2023, 92% of marketers reported that video had given them a good return on investment (ROI)—the highest number since 2016. As video continues to heat up, many marketers embrace the video-first trend, prioritizing video content in their strategy and choosing video-first platforms like YouTube and TikTok. But video marketing is easier said than done, and video marketers may find themselves working as jacks-of-all-trades while creating video content. Trying to keep up can mean shooting both short-form and long-form videos, switching between vertical videos and horizontal ones, and optimizing for…

How do you create company swag that properly represents your brand and is exciting enough that those who get it will actually want to use it?  Coming up with great company swag ideas can be challenging. You have to consider your budget, the design itself, and the potential appeal to your employees. If you’re looking to up your swag game, check out these tips for creating the best swag, plus several company swag ideas to get you started. Why should you create company swag? Swag, or “stuff we all get,” includes any item a company has branded to promote itself.…