Author: Dailyusastory

Estimated read time: 4 minutes, 51 seconds We spoke with FastSpring’s Senior Director of Tax Rachel Harding about why having FastSpring serve as your merchant of record greatly simplifies your relationship to managing indirect global taxes.  She recently assisted a European software company that was contacted by African taxing authorities inquiring about an unpaid tax liability.  It became complicated quickly, but by partnering with FastSpring as a merchant of record, we were able to simplify it back down for them. Check out some key highlights from our conversation with Rachel below.  FastSpring is a merchant of record that can help…

As Labor Day approaches, businesses are gearing up to maximize their sales during this critical period. Instagram, with its visually engaging platform and diverse user base, offers a prime opportunity to boost your marketing efforts.  Here are 8 advanced Instagram marketing tips to help you maximize your Labor Day sales: 1. Leverage Instagram Stories and Reels Instagram Stories and Reels are powerful tools for engaging your audience and showcasing your Labor Day promotions. Use Stories to create a sense of urgency with limited-time offers and countdown stickers. Highlight behind-the-scenes content, flash sales, and exclusive discounts to entice your followers. Reels,…

More high-profile exits at OpenAI – this time John Schulman, co-founder and Head of Research, Greg Brockman, President and Co-founder, and Peter Deng, Product Leader. This latest shake-up comes just months after a major upheaval in OpenAI’s AI safety team, deepening the company’s recent pattern of instability. Perhaps most shocking is Schulman’s intention to join OpenAI’s competitor, Anthropic, which is primarily known for the Claude series of language models.  Anthropic and OpenAI models have tussled at the top of machine learning leaderboards, with recent releases directly competing with one another (e.g. GPT-4o with Claude 3.5 Sonnet, GPT-4o mini and Claude…

2024 is the year of ecommerce drone deliveries. The recent expansion of pilot programs from drone operators partnering with established brands and retailers, as a result of Congress and the U.S. Federal Aviation Administration action, is making scaled-up drone deliveries a reality in the U.S. Internationally, drone deliveries are doing even better. Here is a list of recent developments on drone deliveries in 2024. Regulatory approvals and legislative support ensure that drone operators and commercial users will continue to expand operations. FAA Expands UTM, BVLOS Federal Aviation Administration, commercial drone delivery. For the first time in the U.S., the Federal…

When three celestial bodies line up — for example, the sun, the moon, and Earth — the results can be pretty amazing, ranging from high tides to eclipses. Scientists have a special word for this phenomenon: syzygy.

Amazon has become a powerhouse for e-commerce, offering businesses unparalleled access to millions of potential customers. However, simply listing products on Amazon is not enough to guarantee success. To maximize your sales, you need to transform your listings into conversion machines. This involves using proven techniques to enhance visibility, attract potential buyers, and persuade them to make a purchase. This article will guide you through essential strategies to achieve these goals. #1: Optimize your product titles Your product title is one of the first things potential customers see, and it plays a crucial role in determining whether they click on…

Elon Musk has filed a new lawsuit against OpenAI and co-founders Sam Altman and Greg Brockman after dropping a similar suit earlier this year. The new lawsuit, filed in a Californian federal court under the Racketeer Influenced and Corrupt Organizations Act, is substantially longer with 15 charges instead of the 5 in the original suit. The new complaint again alleges that OpenAI’s pursuit of profit breaches the contract Musk, Altman, and Brockman had when founding the company. Musk’s new legal team now also claims that Musk was intentionally misled into supporting the venture. The filing’s preamble states, “Elon Musk’s case…

Have you ever wondered who your most valuable customers are? Or wanted to better understand what sways them to make a purchase when interacting with your Shopify site? Luckily, today’s online retailers can gain unparalleled insights into what makes their customers tick.  And one of the most popular eCommerce analysis tools for doing this is Google Analytics for Shopify. Google Analytics: More Than Just a Monitoring Tool  Many marketers think of Google Analytics as a tool for monitoring site performance.  Granted, it’s great for tracking website visitors, gathering demographic data, and seeing which landing pages are viewed most. But it…

Starting from a Linkedin Post by Nicolas Moulin, here’s our detailed information on how to create those amazing 5 segments. Original post can be found here. Customer segmentation is one of the most effective ways for increasing results from your marketing efforts. New Sign-ups Non-Buyers These users will be receiving the Welcome flow, but that’s also a great segment to communicate with through educational content, products, as long as the campaigns content don’t overlap the welcome flow content. The objective is obviously to trigger the first order. Recent subscribers who are not yet customers Last X days First-Time Buyers This…

Syndicating content to other platforms can generate more views and increase a brand’s visibility. Popular syndication platforms include Medium, Substack, and LinkedIn. Many established media outlets allow the placement of quality and relevant content on their websites. Publishers who syndicate content have two ways to point it to their sites as the source: A link to their original article. This is a weak signal to Google (plus, the links are typically nofollow) but can direct some traffic from the syndicated content back to your site. A rel= “canonical” link element pointing to the source is a stronger signal and may…