Author: Dailyusastory

PageRank is a component of Google’s search algorithm that assigns a value to web pages based on the number and quality of inbound links. The term is sometimes called “link equity.” Google offers many tools to manage PageRank. Some transfer equity from one page to the next; others prevent it. All the tools are requests to Google, not directives. Here is how to use the tools correctly 301 Redirects A 301 redirect is Google’s strongest signal for passing link equity. In 2013, Matt Cutts (then head of Google’s webspam team) confirmed that 301 redirects pass most PageRank to a destination…

The Screen Actors Guild-American Federation of Television and Radio Artists (SAG-AFTRA) has initiated a strike against video game companies. The union is primarily concerned about the misuse of generative AI technology, which could reproduce actors’ voices and likenesses without proper consent or compensation. It’s a familiar topic that was thrust into the limelight when Hollywood actors went on strike for a historic 118 days last year. This new strike began at 12:01 a.m. on July 26, 2024, after 18 months of unsuccessful negotiations surrounding the Interactive Media (Video Game) Agreement. The industrial action targets ten major players in the video…

Google announced on July 22, 2024, that it would not remove third-party tracking cookies from the Chrome browser after all, leaving many advertisers to wonder, “What now?” “We are proposing an updated approach [to tracking cookie depreciation] that elevates user choice,” wrote Anthony Chavez, Google’s Privacy Sandbox vice president. “Instead of deprecating third-party cookies, we would introduce a new experience in Chrome that lets people make an informed choice that applies across their web browsing.” Google announced its “new path” for cookies on July 22. Privacy advocates have warned for decades about the tiny bits of code we lovingly call…

OpenAI announced a prototype of its new AI-powered search engine, SearchGPT. SearchGPT aims to provide “fast and timely answers with clear and relevant sources” to transform how we interact with online information. OpenAI CEO Sam Altman expressed confidence in the new product, stating on X, “We think there is room to make search much better than it is today.”  The company plans to eventually integrate SearchGPT, which is currently being tested with a small group of users, into its ChatGPT itself. ChatGPT already has Bing integration, but SearchGPT will combine generative AI with the real-time search index for an altogether…

Braxton Manley first appeared on the podcast in 2021. As a college student, he had launched Braxley Bands, a maker of Apple Watch bands. Last year he returned with an update on that business after operational and sales challenges. He’s back, having launched his latest company, Mystic, a direct-to-consumer maker of health-focused chewing gum. In our recent conversation, we discuss the origins of Mystic, marketing plans, early successes, and more. The entire audio is embedded below. The transcript is edited for length and clarity. Eric Bandholz: How’s business? Braxton Manley: Braxley Bands, our Apple Watch band company, is surviving in…

Estimated read time: 35 minutes, 32 seconds With so many marketing channels to manage to promote your game, combined with the complexity of monetizing your games on multiple platforms, in PC marketplaces, or even D2C via your own webshop, your head might be spinning keeping up with where to focus your efforts. In this episode of Growth Stage, we interview Adam Lieb of Gamesight about his thoughts on: Why video game marketing is so complex. What KPI can help you cut through the noise. Key strategies for interpreting your KPI over time. If you’re wondering how to focus your team…

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Welcome to this week’s roundup of handwoven AI news. This week Llamas streaked ahead in the open AI race. Big Tech firms talk up safety while their models misbehave. And making AI scared might make it work better. Let’s dig in. Open Meta vs closed OpenAI This week we finally saw exciting releases from some of the big guns in AI. OpenAI released GPT-4o mini, a high-performance, super-low-cost version of its flagship GPT-4o model. The slashed token costs and impressive MMLU benchmark performance will see a lot of developers opt for the mini version instead of GPT-4o. Nice move OpenAI.…

Estimated read time: 2 minutes, 5 seconds Get ready to level up your game’s revenue potential at devcom and gamescom 2024! The video gaming world is converging on Cologne this August, and FastSpring is ready to level up your game monetization strategy. As a global D2C payment platform for video games, we’re excited to be on site at both events to show how we can help you streamline payments, boost sales, and go direct-to-consumer (D2C) without sacrificing convenience. devcom: Level Up Your Monetization Strategy gamescom: The Next Stage of Growth Join us at Hall 2.2, Booth C-045a and connect with…

Privacy By Emily Sullivan Jul 25 2024 The phasing out of third-party cookies, which are used for tracking user activity across different sites, was first announced by Google in 2020. Since then, there have been numerous delays (as recently as April 2024) and widespread uncertainty about the future of a world sans third-party cookies and what this truly meant for advertisers… until now. What Happened? Back in May 2024, Google’s Privacy Sandbox Proposal and plan to deprecate third-party cookies within Chrome had hit a major roadblock in the form of a report from UK Competition & Markets Authority. At the…