Author: Dailyusastory

Amazon By Tinuiti Team Jul 10 2024 In today’s data-driven marketing landscape, the ability to ask the right questions is paramount. Amazon Marketing Cloud (AMC) emerges as the magic 8-ball of advertising solutions, offering advertisers a robust platform for precise analytics and strategic decision-making. If you’re new to AMC, it’s a secure, privacy-friendly, dedicated cloud-based measurement and analytics solution introduced in 2021. Understanding the Value of Amazon Marketing Cloud Built on Amazon Web Services (AWS), AMC provides a flexible environment that empowers advertisers with customizable reporting capabilities based on event-level data across various data sets. These data sets can encompass…

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There are roughly 26.2 million ecommerce websites worldwide. That’s according to BuiltWith, which tracks 2,500 ecommerce technologies and attributes, such as spend, revenue, employee count, social media count, industry, location, and rank. Per BuiltWith, the U.S. has 13.3 million ecommerce sites, the most of any nation. – According to Statista, ecommerce produced approximately 19% of global retail sales in 2023 and will account for about 25% by 2027. – In addition, Statista estimates Turkey will experience the most retail ecommerce growth worldwide between 2024 and 2029, with a compound annual rate of 11.6%. Also, with growth rates exceeding 11%, India…

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Diarrha Ndiaye has a résumé that reads like a beauty aficionado’s dream tour—she’s worked at Sephora, L’Oréal Paris, Temptu, and Glossier. She took what she learned while working at these brands and launched her own beauty empire, Ami Colé. Her focus on beauty basics for those with melanin-rich skin was an instant success, garnering her awards such as the 2021 Beauty Independent Beacon Award for Best Cosmetics Product Launch.  She sits down with the Shopify Masters podcast to share her journey and to detail the marketing magic she learned while working at some of the most influential beauty brands of…

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AI

A youth court in Badajoz, Spain, has sentenced 15 schoolchildren to a year’s probation for creating and spreading AI-generated nude images of their female classmates.  The minors, aged between 13 and 15, were found guilty of 20 counts of child abuse image creation and 20 counts of offenses against moral integrity. As part of their sentence, the defendants must attend gender equality and technology responsibility classes.  The court stated that the minors used AI applications to manipulate original photos of girls taken from social media, superimposing their faces onto naked female bodies.  The case first emerged in September last year…

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High-yield business savings accounts offer a higher interest rate than standard savings accounts. You can maximize earnings on idle cash, and withdraw cash whenever you need it. First Internet Bank, Live Oak Bank, Prime Alliance Bank, NBC Bank, and Holdings offer the best high-yield business savings accounts in the US.  These financial institutions not only pay competitive interest rates but also stand out for having minimal fees, low-to-no minimum balances, and overall good customer experience with high ease of use. Compare high-yield business savings accounts Bank APY Minimum Opening Balance Monthly Maintenance Fee First Internet Bank – Money Market Savings…

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TL;DR Amazon, Walmart, eBay, Temu, and TikTok Shop are highlighted as top marketplaces Critical e-commerce trends include increased reliance on mobile shopping, the importance of engaging younger consumers, and the integration of social media in marketing strategies. Sustainability and visual commerce are gaining importance The foundation of a successful business in the dynamic world of online retail may be laid by carefully choosing the right e-commerce platform. As the digital marketplace continues to grow in 2024, it is offering more sophisticated and approachable solutions to satisfy the needs of small businesses seeking to expand their online presence. With so many…

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Custom GPTs are versions of ChatGPT that OpenAI and its users create for specific tasks or topics. Custom GPTs offer innovative, time-saving shortcuts for businesses. Here is a list of custom GPTs from OpenAI’s GPT Store to generate content. There are custom GPTs to produce images, videos, logos, graphs and slides, copy for ads and content marketing, and more. Custom GPTs for Content Copywriter GPT generates copy for marketing campaigns. Define your product’s campaign goal to generate copy and an ad. Copywriter GPT DALL-E is a text-to-image generative AI model developed by OpenAI. Generate images from text prompts. Canva provides…

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If you don’t do SEO at all, that’s something we don’t understand. Organic traffic is a source of revenue on the long term, that’s a must for every online retail. If you are selling on Amazon, you might need to read our guide to hire an Amazon agency. How can a SEO agency help your online shop? An SEO (Search Engine Optimization) agency can significantly enhance your online shop’s visibility, traffic, and ultimately sales. Here are several ways an SEO agency can help your online shop: 1. Improve Search Engine Rankings Keyword Research: Identifying relevant keywords that potential customers use…

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Our rundown of new tools for merchants this week includes social commerce, flexible payments, luxury shopping, fulfillment, AI-powered pricing, and shopping in the metaverse. Got an ecommerce product release? Email releases@practicalecommerce.com. New Tools for Merchants: July 9, 2024 Walmart helps sell used collectibles. Walmart Marketplace is allowing sellers to list collectors’ items without incurring referral fees until September 30, 2024, along with additional perks. Sellers can (i) display the conditions of collectibles through a new grading system, (ii) build anticipation around a new drop by offering pre-orders for products, and (iii) select a preferred return policy: no returns, a 15-day…

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