Business owners have a lot of assets (both tangible and intangible) to keep track of—from intellectual property and inventory to…

Google Shopping’s generative AI makeover is a reality check for ecommerce marketers seeking organic search traffic. Google launched the transformed…

With the number of people shopping online increasing year after year, it should come as no surprise that global ecommerce…

Blogs have been a staple of the web since the late 1990s. In the early years, many blogs were the…

Content marketing is a strategy focused on creating content that is relevant and valuable to your audience. The goal is…

If you’re starting a new business or developing a new product or service, considering what your customers need is a…

Businesses spent more than $95 billion on video advertising in 2024. Just in case that doesn’t sound like a lot…

Affiliate marketing has exploded in recent years. Estimations value the industry at $8.2 billion, with lots of opportunities for making…

Uniform resource locators, better known as URLs, can sometimes be long and cumbersome. The addition of subfolders, long page titles,…

Picture this: You’re reviewing your business’s monthly production, sales, and profit. While analyzing the data, you consider how much to…