Picture this scenario: You run a growing pet supply subscription box business. You maintain a monthly blog on your website,…

If you’re shopping for a dress shirt at a high-end retailer, you might be tempted to buy a bundle that…

Scaling down a business is not as fun as scaling up. The issues might be similar, but the process is…

Pinterest is more than a social media platform; it’s a visual search engine where users go to discover ideas and…

When managing the financial side of an online business, there’s a lot to learn. Your company’s balance sheet is a…

You’ve probably heard companies say, “Our people are our greatest asset.” It’s a common phrase in the business world, but…

Print-on-demand companies make it easy to produce custom products. Use print-on-demand apps and websites to expand your product line, create…

Blumer Marketing Strategy & Consultants specializes in modern, customer-centric marketing approaches. My team of fractional CMOs and strategic consultants help…

This installment of our weekly rundown of new products for ecommerce merchants includes tools for visual search, AI, payments, shipping,…

The most important part of ecommerce? It’s a no-brainer: product content. It’s how your shoppers connect with your brand. But…