KPMG’s new “CEO Outlook” summarizes the survey results of 1,300 heads at large companies globally, including 400 in the United…

One of the great things about digital marketing is how much precise data it generates. Instead of estimating how many…

Buying decisions often involve more than just seeing an item, adding it to a cart, and checking out. A customer…

Becoming a chief executive officer (CEO) requires a certain dedication. Becca Millstein, CEO of Fishwife, advises aspiring entrepreneurs to pursue…

Ask a seasoned business professional for the key to recruiting and keeping clients, and they’re almost certain to cite the…

In 2014, I founded MOTE agency with Rembrant Van der Mijnsbrugge. Specializing in ecommerce, we partner with clients at every…

“Buyer Personas: Gain Deep Insight into Customers’ Buying Decisions” presents tools, techniques, and real-world case studies to help management win…

Sara Mote and I founded MOTE agency in 2014. We specialize in ecommerce, providing refined design, cutting-edge engineering, and the…

Driven by changes in customer behavior, technology developments, and market competitiveness, the e-commerce scene is changing fast. Maintaining your business’s…

A century ago, the idea of intelligent machines was the stuff of science fiction. Now, artificial intelligence (AI) has become…