The rise of social media has paved the way for social media influencers (a.k.a. industry favorites with big followings). They’ve…

Selecting the right shopping cart abandonment tool depends on several factors, including the size of your business, your target audience,…

Which ecommerce platform is best?The best ecommerce platform varies depending on your business needs. Shopify is a popular choice due…

Search engine optimization tools can be pricey. But a few, such as Bing Webmaster Tools, are free. It provides several…

This week’s rundown of new products for merchants includes digital marketing resources, product videos, search engine optimization tools, AI-powered helpdesk…

Get ready for a short and competitive 2024 Christmas shopping season as mobile devices, the election, email, and social commerce…

Back in 2009 I queried a marketing contact at Overstock.com about possibly interviewing Patrick Byrne, the CEO. “I’ll ask him,”…

Have you ever seen in your Amazon seller account that one of your product listings has been suppressed? If you…

Have you ever wondered whether Google Ads or Facebook (Meta) Ads is the better choice for your brand?It’s a tough…

Recovering lost sales from returning visitors can be a game-changer for ecommerce businesses. Learn how beauty industry veteran ParfumeLab, achieved…