In today’s market, it is virtually impossible to have a sound digital marketing strategy without the right video ads. And…

Seeking passive and semi-passive income sources that don’t require a huge investment or a whole lot of inventory?Consider authoring and/or…

Your first email to a supplier or manufacturer lays the groundwork for strong relationships with your small business distributor. It is all about making a good first impression…

Expanding your eCommerce sales beyond your brand’s own web site is a big decision. Online marketplaces represent a huge opportunity…

 Yes, it’s true. The USA has recently approved a legislation creating a law which bans TikTok (a Bytedance owned social/entertainment…

In the bustling world of digital marketing, understanding the effectiveness of each promotional campaign you run is not just important — it’s absolutely non-negotiable. That’s where UTM…

ShopifyStrengthsLower Total Cost of Ownership:Shopify Plus shines with its notably lower total cost of ownership compared to platforms such as…

Shopify Strengths Lower Total Cost of Ownership:Shopify Plus shines with its notably lower total cost of ownership compared to platforms…

Since working in Retail & Marketing for more than 15 years, I always got involved with data. From analytics to…

With around two billion Instagram users, a whopping 90% follow at least one business. So, if you’re not on Instagram yet, you’re missing out…