Beyond Compliance: The benefits of accessibility for your Magento website
Ensuring accessibility for your Adobe Commerce (Magento) website isn’t just about meeting legal requirements—it’s about unleashing a myriad of business benefits that can propel your brand forward and fuel its growth.
Avoid Accessibility Lawsuits
By proactively ensuring your website is accessible, you not only uphold ethical standards but also shield your business from potential legal troubles. A staggering 73% of accessibility lawsuits target businesses with annual revenues under $25 million. Compliance isn’t just a box to tick; it’s a vital safeguard for businesses of all sizes.
Enhanced Brand Perception and Commitment to Inclusivity
Demonstrating unwavering commitment to accessibility isn’t just good practice—it’s a powerful tool for enhancing your brand’s reputation. It showcases your respect for every customer, regardless of their abilities, fostering a reputation for inclusivity and social responsibility.
Improved User Experience for All Customers
Accessibility enhancements pave the way for an unparalleled user experience that resonates with all customers. From seamless navigation to easily readable text and intuitive design, every improvement benefits every user.
Expanded Market Reach
Opening the doors to accessibility isn’t just about catering to a niche—it’s about tapping into a vast global market. With an estimated 1 billion people worldwide living with disabilities, making your website accessible broadens your horizons, expands your potential customer base, and drives sales growth.
SEO Benefits and Alignment with Google’s Standards
Many accessibility best practices align with search engine optimization (SEO) principles. For instance, using proper heading structures, alt text for images, and clear navigation can improve your search engine rankings. Google prioritizes websites that offer a good user experience, so accessibility enhancements can lead to better visibility and increased organic traffic.
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